No teasers
We report what happened and why it matters. Direct communication, not attention manipulation.
News, reimagined
Clarity over noise.
Context over hype.
Apprise delivers short and long-form video briefings built around context, not clicks. Informed reporting for an informed public.
The problem
Why this exists
Misinformation spreads faster than corrections. Headlines prioritize clicks over clarity. Apprise is built to cut through — clearly, directly, and without false equivalence.
See it in action
Introduction to Apprise
Our Team
Meet the reporters
The voices behind Apprise. Experienced journalists committed to clarity and accuracy.
Alice Crier
Reporter
Precise and disciplined. Alice brings a background in research and structured analysis to every report — direct, measured, and grounded in documented fact.
Franklin Herald
Reporter
Approachable and rigorous. With experience in broadcast media and public affairs, Franklin presents information clearly and efficiently — steady, respectful, and always sourced.
Thaddeus Papps
Reporter
Seasoned and principled. With decades in media and civic analysis, Thaddeus emphasizes accountability and consistency — delivering each story with steadiness and long-term perspective.
Preview
Sample briefings
See how Apprise delivers the news — clear, concise, and built for mobile.
Ukrainian Olympian Disqualified Over War Protest Helmet
A Ukrainian skeleton athlete is disqualified from competition after wearing a helmet bearing a wartime protest message during an official run.
Feb 13, 2026
Minnesota Immigration Surge Ends After Deadly Encounters
A wave of immigration enforcement operations in Minnesota winds down following multiple confrontations that turned fatal.
Feb 12, 2026
Trump Repeals Greenhouse Gas Endangerment Finding
The administration rolls back the EPA's longstanding scientific finding that greenhouse gases endanger public health.
Feb 11, 2026
Editorial standards
What we stand for
Four constraints that define how we work. Trust is built through transparency.
No hyperbole
We avoid inflated language and manufactured urgency. Clarity stays ahead of virality.
No breaking chase
Being first is not the goal. Being clear, complete, and accurate is.
Independent editorial
Advertising and sponsorship do not influence editorial decisions.
How it works
A pipeline built for consistency
Every briefing moves through five stages — each with clear guardrails.
Ingest
Pull credible source material into a structured workflow
Curate
Human editors prioritize signal over volume and verify sourcing
Compose
Generate clear narration with context where needed
Produce
Craft polished briefings in consistent formats
Publish
Distribute with transparency and proper labeling
Democracy depends on an enlightened citizenry. We are built to distinguish what is true from what is mistaken or misleading.
Founding principle
Get Apprise at launch
Be among the first to experience news designed for clarity.
No spam. Launch notifications only.